“… to be the leading provider of professional quality hair, body, gift and floral services for our customers in a manner that is respectful of the Earth.”
That’s the avowed mission statement of the family-owned and operated Quail Run Salon & Flowers, which opened last week in the Estrella Vista Retail Center at 1457 N. Eliseo C. Felix Jr. Way in Avondale.
The store is the second for owner Kathy Basaldua, who opened the first Quail Run & Salon in Gila Bend in 1997. The combination hair salon/flower shop is not a common one.
“It’s a hometown concept, small-town, to have several things in the same place for people to shop,” Basaldua explained. “It works really well.”
A hair salon for women and men, boyfriends and husbands come in to get gift certificates or “they’ll come in and get their hair done and they’ll say, ‘Hey, my anniversary is coming up’ or ‘I’m in the dog house today and I can get myself out’ with some flowers or as long as I’m here.”
Quail Run’s space in the Estrella Vista Retail Center features a flower shop on one side and a hair salon on the other.
The flower shop features arrangements, balloons and other gift items, as well as Teleflora and FTD floral wire services. Quail Run specializes in fresh-cut flowers from around the world, as well as silk and dry flowers, plants and more.
Quail Run also works with commercial customers, supplying them with arrangements for offices, lobbies, customers and restaurants. Floral arrangements also are available for all occasions, weddings, graduations, quincineras, birthdays and funerals, Basaldua said.
The hair salon is full-service, with styling, color and chemical procedures available. And Quail Run is an Aveda Concept Salon — one of only 5,000 or so in the world that exclusively sells Aveda’s natural and environmentally friendly product line.
Already doing business here
“I always wanted to move up here, and the last three or four years I have been thinking about it,” Basaldua said of opening a West Valley store. “I just got things together, and got it.”
Quail Run in Gila Bend began floral deliveries to the West Valley in 2001, the same year the Basaldua family moved to Buckeye.
“And more than 50 percent of our floral orders were going to the Phoenix and West Valley areas,” said Basaldua’s son Raymond, adding another reason for locating a store in Avondale.
They had looked at various locations before settling on the Van Buren Street and Eliseo C. Felix Jr. Way location.
“This was closer to the street, and we thought this would be a nice, quiet area — not in a shopping center, where the grocery stores are — where people could pull in and be more relaxed in a parking lot, a more relaxed atmosphere,” Basaldua said.
“The other benefit of this location is the bridal shop [Molina Bridal] and table rental location [It’s a Celebration] and the reception center [Estrella Vista Reception Center] right behind us,” added Raymond, who assists his mother in operating the businesses.
Going through the permit process and working with the city of Avondale went smoothly, Raymond said.
“Working with the city was fairly easy and helpful,” he said. “And this is one of the infill areas for the city of Avondale. This is light industrial, but they allow these type of stores.”
The city “noticed we moved in and have contacted us about the incentives” for settling in an infill development area, he added.
The Basalduas will focus on building up name recognition and “we’re going to strive for customer service,” Basaldua said. “We’ll strive to keep our customers happy and to give them what they want, and that will build up our business.”
Quail Run Salon & Flowers is open seven days a week: from 9 a.m. to 8 p.m. weekdays, 8 a.m. to 6 p.m. Saturdays and 10 a.m. to 4 p.m. Sundays.
For information, call 623-925-9662 or visit www.avondaleflowers.com, “or drop by — I like the hometown family atmosphere, even if you don’t want a haircut or don’t want to buy flowers, just stop by and visit us and see what we have to offer,” Basaldua urged.
Darryl Henning can be reached by e-mail at dhenning@westvalleyview.com.
